We are proud to announce that we are now open in the Gong!!
We have launched a XMAS pop-up location at Wollongong Central as part of the new centre launch.
One of the designers that will be selling her wares is local favourite Vanity Rage.
Find out about what drives Chantelle the owner of Vanity Rage.
What is the ‘story’ behind your brand?
Vanity RAGE is all about bringing girls an exciting shopping experience with friendly price tags. We are all about fun & relaxed fashion with an edge. The Vanity RAGE girl is feminine, confident, has a great sense of style & loves to accessorise. She understands the importance of looking good whilst maintaining comfort and loves to make her style her very own.
We strive to maintain freshness of style through regular new arrivals and only stock high quality labels. We keep our entire boutique under $60 & provide free postage via our website.
How did it materialise?
Vanity RAGE started purely as an online business (hobby) that extended Vanity RAGE attending many local markets & festivals. This is now our first semi-permanent store location in a major shopping centre!
What is the inspiration behind your designs / collections?
It is my personal love for style and fashion. I try and ensure my fun & creative side shines through every Vanity RAGE piece.
Where would you like to be in 2 years?
Vanity RAGE social media & brand awareness is continually increasing & we hope to focus on both our online store & pop up stores in the near future.
We would love to maintain a collaboration with 100 squared with the prospect of opening a permanent space both locally and interstate.